Franchise Consultant Tips and Strategies

Successful Franchise Consultants develop many strategies and tricks to make their businesses run smoothly. Since Franchise Consultants make their own hours and can work from home, they must be disciplined and strategic about their daily activities. Setting daily, monthly and yearly goals are great Franchise Consultant strategies for staying on track. Efficiency is an important aspect of your business because it allows you to save time and money and keeps you engaged. To increase efficiency, be organized, respond quickly to communications, and streamline processes to reduce redundancies.

Franchise marketing is used by many consultants to help increase visibility, demonstrate expertise, and create a consistent online presence. By building a strong personal brand, Franchise Consultants can establish themselves as trusted advisors and attract more candidates.

Schedule a Free Tour with IFPG

Red Boswell, President

“IFPG's mission is to connect franchise professionals. As the world's most trusted Franchise Consultant organization, my team and I will assist you in gaining clarity on whether or not IFPG is the right choice for you. Over 1,500 members have decided to build their businesses with us. Thank you for giving us the opportunity to serve you.”

Red Boswell, President

Building a Strong Network, Focusing on Branding and More will Help Grow Your Franchise Consulting Business

Looking to improve your Franchise Consultant business? Adopting the tips and strategies that top Franchise Consultants use to stand out can significantly impact your success. Implementing practices such as being efficient, focusing on personal branding, and maintaining a strong online presence can bolster your credibility and attract clients interested in using your franchise consulting services.

Here is a deeper look at tips and strategies for running a successful franchise consulting business:

Franchise Consultant Strategies for Running a Business

How do top Franchise Consultants make the most of their time? Many have daily habits and strategies that make the difference between being good and being great. The following franchise consultant tips offer great ways to connect with candidates.   

franchise consultant networking
The IFPG Annual Retreat offers networking opportunities for top Franchise Consultants.

franchise consultant strategies
Franchise Consultant strategies include developing an online presence and building a network.

Franchise Consultant Tips

Strategy Description
Network Building Franchise Consultants must prioritize expanding their professional network within the industry. This involves active participation in trade shows, franchise conferences, and industry associations. These connections open doors to valuable insights and franchise opportunities.
Online Presence Establishing a robust online presence is crucial. This can be achieved through the creation of a professional website and leveraging social media platforms like LinkedIn, Facebook, and Twitter. These digital channels offer extensive opportunities to engage with potential franchise candidates.
Streamlined Processes A well-defined set of processes and procedures is essential for managing clients effectively. This includes creating clear onboarding processes, conducting thorough due diligence, and providing ongoing support. These measures ensure a seamless experience for both Franchise Consultants and clients.
Personal Branding Building a personal brand as a franchising expert is vital. This can be achieved through content creation, such as blogs and podcasts, which showcase industry expertise. Additionally, demonstrating pride in your brand through merchandise like shirts and tumblers can enhance personal branding.
Passion for Helping Passion for the Franchise Consulting business is a driving force. Genuine dedication to assisting others in achieving their entrepreneurial dreams aligns the Franchise Consultant's interests with those of their franchise candidates.
Business Scaling To expand and offer more comprehensive franchise strategies, many Franchise Consultants collaborate or hire additional support. Partnering with other Franchise Consultants brings diverse perspectives to assist candidates. Hiring assistants oversee administrative responsibilities such as call screening and social media management, enables Franchise Consultants to dedicate greater attention to interacting with franchise candidates and ultimately closing more deals.


  • Build a strong network: As a Franchise Consultant, building a network of contacts in franchising is important. Attending trade shows and conferences and joining industry associations are great ways to connect with other professionals and learn about franchise opportunities.  
  • Develop a strong online presence: By developing a professional website and using social media platforms such as LinkedIn, Facebook, and Twitter, there are endless possibilities to connect with candidates. The importance of franchise marketing cannot be overstated. 
  • Establish clear processes and procedures: Develop clear processes and procedures for onboarding new clients, conducting due diligence, and providing ongoing support to ensure a smooth experience. This is an important part of your franchise strategy. 
  • Focus on personal branding: Your personal brand positions you as an expert in franchising. You can showcase your expertise through producing franchise marketing content such as blogs and podcasts. You can also show pride for your brand with swag like shirts and tumblers. 
  • Be passionate about the business: For many, franchise consulting is a calling to help others achieve their dreams. Being passionate about helping others can serve the interests of candidates.
  • Scale your business: Many Franchise Consultants join forces to grow their businesses. By bringing consultants into your practice, you add more perspectives for candidates. You can also hire an assistant to screen calls, answer email or handle social media so you are freed up to spend more time with candidates.      

Operating a franchise consulting business can lead to a fulfilling career. With these franchise consultant tips and the right strategies and processes in place, you can help candidates achieve their business goals while building a successful and sustainable business of your own.