New program gives members access to expert guidance,
ongoing education
Although most
emerging franchises don't have instantly recognizable brand
names or decades-long track records, many represent qualities most
desired by new franchisees - innovative products and services,
potentially lucrative business models and opportunities to grow in
untapped or underserved markets.
But as they ramp-up growth emerging franchises often face
daunting challenges, and they ask common questions. How do you
build the most effective teams? How much money do you spend on
critical aspects of a franchise such as lead generation, marketing
and technology? How do you avoid burnout? How do you inspire
undying devotion to your brand?
International
Franchise Performance Group (IFPG) is pleased to offer a
solution for
emerging franchises that can drastically minimize some of the
common pitfalls companies face in their beginning years. We've
designed the
IFPG Emerging Franchise Membership with the mission of
supporting the developing franchise company on many levels.
We've seen, over and over again, how newer franchise companies
are most successful when they have access to expert guidance from
other industry professionals who have already successfully built
franchise systems. We've seen the importance of education proven
many times over.
IFPG's membership offers a vital network of resources to the
emerging franchisor. Our 800+ members are franchisors, franchise
brokers, lenders and many other critical franchise industry
professionals. In addition, membership gives access to over 400+
IFPG franchise consultants who often help our franchisor members
find new franchisees.
The IFPG Emerging Franchise Membership program is $125 a month
and offered as a month-to-month option with no minimum contract.
Here are 10 of the program's prime benefits.
- Education - The IFPG Emerging Franchise
Membership is heavily based on continuing education to help you
with your new franchise system. We host 3-4 webinars per month
covering all categories such as legal, accounting, operations,
franchisee Relations, marketing, PR and sales and development.
- Industry exposure - Your emerging brand will
have exposure within the IFPG and to our 800+ members.
- Contact with your local chapter - The IFPG is
broken up into 18 local chapters. This allows you to more easily
communicate with local franchise professionals in your area.
- Vendor directory - The IFPG has already vetted
out the most trusted franchise professionals in the industry to
help you with your franchise system.
- IFPG Morning News - The IFPG Morning News is
updated daily with the most recent industry news. Keeping you
up-to-date on the current environment.
- Access to industry experts - As an emerging
franchisor it is impossible to have all the answers! As you grow
your franchise system you will need expert advice and guidance from
other industry professionals. Why go at it alone? We have experts,
coaches and trainers to help you with any questions you have.
- Industry events - The IFPG actively encourages
our members to attend industry trade shows and discovery days.
- Networking - The IFPG encourages networking,
which increases the number of successful referrals. More networking
means more deals!
- On-demand access to education - The IFPG Voice
is unique to the IFPG, and provides our members with on-demand
access to education that better your franchise system.
- IFPG Perks program - The IFPG Perks Program
offers incentives ranging from travel to clothing.