FocalPoint Business Coaching

FocalPoint is the leader in the Business Performance Coaching segment of the Coaching market. FocalPoint's mission is to boost the performance of businesses by coaching and teaching proven and innovative business strategies and tactics directly to business owners or key leaders.

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FocalPoint Business Coaching


FocalPoint Business Coaching Franchise Cost and Requirements for 2024


FocalPoint is part of the lucrative business performance coaching segment of the coaching market. FocalPoint's mission is to boost the performance of organizations by coaching and teaching proven and innovative business strategies and tactics directly to business owners or key leaders. Our franchise opportunity, one of the few executive franchises, provides expansive tools, systems and a brand our coaches can leverage as they operate a successful business as a FocalPoint Coach. FocalPoint's structure ensures that franchisees receive exceptional training, support and the resources needed to be successful.

FocalPoint provides each franchise business coach with proven and "Guaranteed" content, delivered to business owners through 1 on 1 Coaching, Group Coaching, Workshops and Seminars.

As a FocalPoint franchisee you have a significant advantage over traditional franchise models that require large upfront investment and start-up costs. The FocalPoint model requires no inventory and has low operational overhead, generating premium margins for the service your franchise will provide to clients. Also, the on-going royalties are fixed rather than a traditional percentage of revenues, ensuring that success is leveraged and never penalized. That way, all franchisees contribute equally to the continued development of franchise systems.

Lastly, our organization enjoys the market acceptance and brand recognition of Brian Tracy, which instantly establishes your credibility and distances you from other business models with less value-add.


Company Details

Established: 2004
First Unit Franchised: 2006
Franchised Units: 258
Company Owned Units: N/A
States Registered In: All
Canada Franchises: Yes
International Franchises: Yes

Support and Training Offered By FocalPoint Business Coaching

Financial Assistance Provided: Third Party
Site Selection Assistance: N/A
Lease Negotiation Assistance: N/A
Recruiting Assistance: Yes
Co-Operative Advertising: Yes

We have a simple 3-Step process for making coaches successful:

Step 1 - Branding
We have a state-of-the-art branding suite with tools that help coaches build their unique brand by combining their story (where they came from), value proposition (what they offer), and the target audience (who they want to serve)... all in one convenient place.

Step 2 - Marketing
We then take the coach's brand, help them create a marketing plan, and offer them our easy-to-use marketing tools and strategies for both digital and traditional marketing.

- Digital -
Our done-for-you ranked search term program gets our FocalPoint coaches' sites to rank at the very top of Google searches in their local area for business/executive coach-related searches.

Lead generation is performed by us on behalf of our coaches through our unique social media campaign tools. We do the footwork that leads to warm conversations with prospects for our coaches.

- Traditional -
Our coaches never need to make cold calls. With our proprietary relationship-based outreach process, we're able to help our coaches find the right prospects that turn into clients, while at the same time, coaches can quickly build a network of hundreds, if not thousands, of people who are excited to send them referrals.

Step 3 - Client Acquisition
Our customized, individual marketing plan for each coach, combined with our consultative client acquisition process makes bringing new clients on board a breeze for our coaches. We create opportunities for warm conversations with prospective clients, our coaches then utilize proven conversation outlines and templates which take their prospects from the introductory stage to the final onboarding of new clients. On average, our coaches sign their first client within 60 days after certification.

2024 Franchise Requirements Needed to Own a FocalPoint Business Coaching Franchise.

What does a FocalPoint Business Coaching Franchise Cost?

FocalPoint Business Coaching franchise fees for 2024:

Initial Investment: $71,900

Cash Investment: $25,000-$50,000
Total Investment: $33,000-$132,100
Minimum Net Worth: $250,000
Franchise Fee: $45,000
Royalty: Flat Fixed - $1,950/mo starting in year 2
Ad: $150/mo
Average Number of Employees: 0
Item 19: No
SBA Approved: Yes
Passive Ownership: No
Semi-Passive Ownership: Yes
Home Based: Yes
B2B: Yes
Master Franchise Opportunities: Yes
Veteran Discount: Yes - 10% off Franchise Fee which is $4,500 off.

Is FocalPoint Business Coaching a Semi Absentee Franchise with a Passive Ownership Opportunity?

Yes. FocalPoint Business Coaching is a semi absentee franchise and allows passive ownership. A semi-absentee franchise is a business you could start and run while still maintaining a job or other obligation.

Is FocalPoint Business Coaching a Home Based franchise?

Yes. FocalPoint Business Coaching is a home based franchise opportunity.

What Do FocalPoint Business Coaching Franchise Owners Make?

This information is not available. FocalPoint Business Coaching does not offer an Item 19 in their Franchise Disclosure Document.

Is FocalPoint Business Coaching a Master Franchise Opportunity?

Yes. FocalPoint Business Coaching is a master franchise opportunity. A master franchisee is responsible to recruit, train and support franchisees in their territory.

Does FocalPoint Business Coaching Offer a Veteran Discount?

Yes. FocalPoint Business Coaching franchise does offer a veteran discount.

Does FocalPoint Business Coaching Work with E2 Visa and EB-5 Visa Candidates?

Yes. FocalPoint Business Coaching franchise does work with E2 Visa and EB-5 Visa candidates.

Is FocalPoint Business Coaching Looking for Franchisees in Canada?

Yes. FocalPoint Business Coaching franchise is looking for Canada franchisees.

Is FocalPoint Business Coaching Looking for International franchisees?

Yes. FocalPoint Business Coaching franchise is looking for International franchisees.

Where can I see FocalPoint Business Coaching's FDD (Franchise Disclosure Document)?

Buying a Franchise Guide: What is a Franchise Disclosure Document?

When evaluating a franchise opportunity, reading and understanding the current version of their FDD is a necessity. Considering the benefits of franchising, such as established brand recognition and support from the franchisor, it's important to also take into account franchise fees and franchising royalty fees. Since most franchisors are privately owned companies, the current versions of their FDDs are typically not available unless requested directly from them.

Click here to connect with a Franchise Consultant who can help you obtain a copy quickly and for free. They can also guide you through the essential franchise questions to ask, ensuring you make a well-informed decision about your investment.

Additional Information

Additional Categories

Financial Services, Management & Training, Non Food Franchises

Number of Units Open

100+ UNITS

Cash Required

$25,000 - $50,000

Master Franchise


Passive Franchise


Home Based Franchise


Item 19 Franchise


Veteran Discount




Franchise Opportunities in Canada


International Franchise Opportunities


E2 Visa Franchise


FocalPoint Business Coaching Franchise Reviews

FocalPoint Business Coaching Franchises for Sale

Click Here to inquire about existing FocalPoint Business Coaching franchises for sale. We may have FocalPoint Business Coaching franchise resales. A franchise resale is an already established franchise owned by a franchisee and the franchisee is looking to sell their franchise.

The International Franchise Professionals Group (IFPG) is an internationally recognized membership-based franchise organization. IFPG Franchise Consultants guide aspiring business owners through the process of identifying and investing in franchise businesses. The IFPG represents more than 550 franchises. We do not represent all franchises listed here. By clicking on "Request a Consultation," you are agreeing to be contacted by one of our Certified Franchise Consultants to discuss franchise ownership.

About our rankings: The IFPG uses its internal data collected from our membership portal to identify which franchises had the most activity in the past week. This ranking system is not based on franchise sales, franchisee success rates or number of units open. Our ranking system should not be used to make a decision on which franchise to buy it was solely created for internal purposes and for our IFPG Members.