Business Features:
1. Flexibility: We offer a turnkey investment opportunity in the
booming CBD industry with the freedom to run your business the way
you want. We've developed store concepts and tools that allow
entrepreneurs to maximize their location's potential while
benefiting from our team's proven systems and industry expertise.
License business model with no franchise fees or royalties.
Affiliates are traditional entrepreneurs who desire the flexibility
to decide their operating hours, number of employees, ownership
role in the business, etc.
2. Full Demographic Customer Base: Our beautifully designed
stores have a warm and welcoming environment that attracts anyone
from age 21 to 85. We are the first CBD model with a broad and
mainstream appeal, which leads to increased business opportunity.
And in general, CBD demographics are not as restricted and are only
projected to grow in the next few years as CBD becomes a regular
household item.
3. Additional B2B Revenue: Affiliates can attract and profit
from bigger accounts by offering white label products for
chiropractors, gyms, fitness studios, wellness centers, spas,
holistic medical practitioners, etc.
4. Focus on Localization : While our concept thrives almost
anywhere, we always understand the need for localization. Affiliate
locations are listed on the website, but they have flexibility to
run their own marketing. Member program allows Affiliates to see
online sales funneled back to the stores. When placing orders
online, customers are able to click on the store they want the sale
to be processed through. So any friends, family or signed up
customers in store will create revenue for that location. Inventory
Control System (proprietary) allows product to move between stores.
This customized ordering system ensures lean and fast moving
inventory, easy fulfillment and reduced overhead.
5. High Margins: The potential with our CBD and other holistic
products is unmatched. In addition, a very attractive earnings
potential that is not based solely on customers coming in stores,
but also from attracting larger B2B accounts and online sales
funneling back to the stores. Our estimated net margins are around
55% Some products like tinctures are at 60%plus. Other products are
lower. We do not carry products that offer less than 36%
margins.
6. White Label Opportunities: We offer our licensees the
opportunity to partner with other businesses and create exclusive
partnerships to carry our line of premium CBD products. This also
includes the opportunity to White Label their own line. This is
enticing to many business owners as they like to put their own name
on the products they sell.
Average Customer Spend:
On average, our customers are spending around $140-$150 per visit.
Please note that many customers purchase their products on a
monthly basis. Our customers are loyal and store owners benefit
greatly from repeat business. In addition, on line sales also get
funneled back to the store. Each affiliate is given a unique
tracking code as well as a tracked landing page. The back-end of
the website was designed so that the store is credited for a
customers online purchase. Our affiliates are paid out for all on
line purchases by the 15th of the next month.
Brand Differentiators and Competitive Advantages of Our
Product/Service:
1. Quality: We pride ourselves in producing highly concentrated
cannabinoid products, as well as in our Seed to Shelf business
model which allows us to oversee our products for quality assurance
from start to finish. All of our CBD products are extracted from
California and Colorado grown Industrial Hemp registered with the
US Department of Agriculture. Our dedication to quality, safety and
consistency and strong manufacturer relationships set us apart from
any competitors.
2. Appealing Store Design: Most other CBD stores appeal to a
specific demographic and cannot reach across. We are the first CBD
company to attract professionals and customers of all ages with our
modern and inviting store design. Our wide array of customers enjoy
shopping and learning about our products in a welcoming environment
that inspires healing, creativity and comfort. The unique lounge
area in our stores allows customers a space to enjoy their favorite
products and de-stress.
3. Guest Experience : 100% customer experience. While providing
the utmost standard of quality in our product line, we put customer
needs and education first. The feedback for our stores and products
has been overwhelmingly positive with customers praising the feel
and look. High quality products in an instantly relaxing
environment. The same customer-first principles are applied to our
online shopping experience. Our free member program allows
customers to explore and shop from our wide variety of products
online with direct access to our passionate team of health
professionals.
4. Diverse Product Lines: Our unique and diverse product lines
set us apart in the marketplace.We are focused on a holistic
approach which includes CBD and it's minor cannabinoids (CBG,CBC,
CBN etc.), but also additional unconventional products outside of
CBD. We are focused on diversification into new product lines, such
as our Native American product line. And our pharma grade, GMP
certified CBD products come in many shapes and forms, including
topicals, tinctures, ingestibles, pet products, bath products,
etc.
5. Focus on Education : CBD is a constantly changing industry,
our knowledge and depth of experience and focus on consumer
education sets us apart. We believe in providing a comprehensive
overview of how Cannabinoids, Terpenes and The Entourage Effect
work in the body. Between our vast selections of digital content
and local triage services, we put customer needs and education
first.
6. Technology : We've developed a proprietary Inventory Control
System that allows products to move between stores. This ensures
the freshest product and avoids relying on new orders from
manufacturing, which can take months to deliver.