True REST

True REST is a pioneering flotation therapy franchise with over a decade of proven operations, serving more than 1 million customers through a scalable wellness model enhanced by expanded services, upgraded technology, and marketing systems.

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True REST Franchise Cost and Requirements for 2026

Background

True REST was founded to solve a problem affecting 30 million Americans: the mental health crisis driving antidepressant dependency. Float therapy offers a research-backed alternative, reducing chronic pain, anxiety, and depression while improving sleep quality.

In 10 years since franchising, we've scaled to 50 locations across 22 states, delivered over 1 million float sessions, and earned recognition as Entrepreneur Magazine's #7 Best New Franchise (2019) and Inc. 5000 (2020).

Now we're transforming the model: Moving from individual franchisees to regional developer partnerships to reach 250+ locations. We're seeking multi-unit operators, family offices, and PE-backed platforms who want to build territorial dominance in the fastest-growing wellness category.

Company Details

Established: 2010
First Unit Franchised: 2015
Franchised Units: 45
Company Owned Units: 3
States Registered In: Alabama - AL, Alaska - AK, Arizona - AZ, Arkansas - AR, Colorado - CO, Delaware - DE, Florida - FL, Georgia - GA, Idaho - ID, Iowa - IA, Kansas - KS, Massachusetts - MA, Mississippi - MS, Montana - MT, Nevada - NV, New Hampshire - NH, New Jersey - NJ, New Mexico - NM, Oklahoma - OK, Oregon - OR, Pennsylvania - PA, Tennessee - TN, Vermont - VT, West Virginia - WV, Wyoming - WY
Canada Franchises: No
International Franchises: No

Support and Training Offered By True REST

Financial Assistance Provided: Yes
Specify: SBA approved franchisor

Site Selection Assistance: Yes
Specify: Broker network and comprehensive AI mapping with demographic overlay

Lease Negotiation Assistance: No

Recruiting Assistance: Yes
Specify: We can provide templates and best practices

Co-operative Advertising: Yes
Specify: Available per FA with approval and case by case

Training:
2 day university.
3-4 day on site training.
Additional training upon request or based on experience.

2026 Franchise Requirements Needed to Own a True REST Franchise.

What does a True REST Franchise Cost?

True REST franchise fees for 2026:

Cash Investment: $450,000 - $1,100,000
Total Investment: $150,000 - $300,000
Minimum Net Worth: $500,000
Single Unit Franchise Fee: $39,500
Franchise Fee for Each Additional Unit: 20% off for 2, 30% for 3, 40% for 4 and 50% for 5
Royalty: 6%
Ad Fee: 2%
Other Fees: Software $649 month
Average Number of Employees at Start/at Maturity: 2-3 to 4-6
Item 19: Yes
SBA Registry: Yes
Visa Candidates: Yes
Passive Ownership: No
Semi-Passive Ownership: Yes
Specify: The opportunity is passive only if a suitable full-time manager is established
Home-Based: No
B2B: No
Master Franchise Opportunities: No
Veteran Discount: No

Is True REST a Semi Absentee Franchise with a Passive Ownership Opportunity?

No. True REST is not a semi absentee franchise. The owner of the franchise (the franchisee) is expected to be involved in all aspects of day-to-day operations.

Is True REST a Home Based franchise?

No. True REST is not a home based franchise opportunity.

What Do True REST Franchise Owners Make?

Click here to find out how much True REST franchisees make. True REST offers an Item 19 in their Franchise Disclosure Document which provides financial information about select franchisees in their franchise system.

Is True REST a Master Franchise Opportunity?

No. True REST is not a master franchise opportunity.

Does True REST Offer a Veteran Discount?

No. True REST franchise does not offer a veteran discount.

Does True REST Work with E2 Visa and EB-5 Visa Candidates?

Yes. True REST franchise does work with E2 Visa and EB-5 Visa candidates.

Is True REST Looking for Franchisees in Canada?

No. True REST franchise is not looking for Canada franchisees.

Is True REST Looking for International franchisees?

No. True REST franchise is not looking for International franchisees.

Where can I see True REST's FDD (Franchise Disclosure Document)?

Buying a Franchise Guide: What is a Franchise Disclosure Document?

When evaluating a franchise opportunity, reading and understanding the current version of their FDD is a necessity. Considering the benefits of franchising, such as established brand recognition and support from the franchisor, it's important to also take into account franchise fees and franchising royalty fees. Since most franchisors are privately owned companies, the current versions of their FDDs are typically not available unless requested directly from them.

Click here to connect with a Franchise Consultant who can help you obtain a copy quickly and for free. They can also guide you through the essential franchise questions to ask, ensuring you make a well-informed decision about your investment.

Additional Information

Additional Categories

Health, Beauty & Nutrition, Recently Added Franchises, Non Food Franchises

Number of Units Open

20-50 UNITS

Cash Required

More than $250,000

Master Franchise

No

Passive Franchise

No

Home Based Franchise

No

Item 19 Franchise

Yes

Veteran Discount

No

B2B

No

Franchise Opportunities in Canada

No

International Franchise Opportunities

No

E2 Visa Franchise

Yes

True REST Franchises for Sale

Click Here to inquire about existing True REST franchises for sale. We may have True REST franchise resales. A franchise resale is an already established franchise owned by a franchisee and the franchisee is looking to sell their franchise.

The International Franchise Professionals Group (IFPG) is an internationally recognized membership-based franchise organization. IFPG Franchise Consultants guide aspiring business owners through the process of identifying and investing in franchise businesses. The IFPG represents more than 550 franchises. We do not represent all franchises listed here. By clicking on "Request a Consultation," you are agreeing to be contacted by one of our Certified Franchise Consultants to discuss franchise ownership.

About our rankings: The IFPG uses its internal data collected from our membership portal to identify which franchises had the most activity in the past week. This ranking system is not based on franchise sales, franchisee success rates or number of units open. Our ranking system should not be used to make a decision on which franchise to buy it was solely created for internal purposes and for our IFPG Members.