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Waterloo Turf

Waterloo Turf is the premier artificial turf franchise transforming outdoor spaces while helping owners capitalize on a booming market - backed by industry-leading support, proven profitability, and decades of franchise expertise.

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Waterloo Turf Franchise Cost and Requirements for 2026

Background

Waterloo Turf is an Artificial Turf Installation and Maintenance Franchise. We transform outdoor spaces into vibrant gathering places for families and friends. Our proven system empowers entrepreneurs to achieve both time and financial freedom, allowing franchise owners to build a thriving business to gain personal freedom.

With a strong balance sheet to support growth and over 100+ years of franchise experience (across 17 different brands), Waterloo Turf is poised to become the first and only Nation-wide turf company.

Get Your Saturday's Back with Waterloo Turf!

Company Details

Established: 2021
First Unit Franchised: 2024
Franchised Units: 50
Company Owned Units: 5
States Registered In: Alabama - AL, Alaska - AK, Arizona - AZ, Arkansas - AR, Colorado - CO, Delaware - DE, Florida - FL, Georgia - GA, Idaho - ID, Indiana - IN, Iowa - IA, Kansas - KS, Kentucky - KY, Massachusetts - MA, Michigan - MI, Minnesota - MN, Mississippi - MS, Missouri - MO, Montana - MT, Nevada - NV, New Hampshire - NH, New Jersey - NJ, New Mexico - NM, North Carolina - NC, Ohio - OH, Oklahoma - OK, Oregon - OR, Pennsylvania - PA, South Carolina - SC, Tennessee - TN, Texas - TX, Utah - UT, Vermont - VT, Virginia - VA, Washington - WA, West Virginia - WV, Wyoming - WY
Canada Franchises: No
International Franchises: No

Support and Training Offered By Waterloo Turf

Financial Assistance Provided: No

Site Selection Assistance: No

Lease Negotiation Assistance: No

Recruiting Assistance: No

Co-operative Advertising: Yes
Specify: 2% Brand Fee for national marketing

Training:
4-Day on-site training at corporate headquarters in Austin, TX

Special Instructions/Notes: Waterloo Turf is an artificial turf installation and maintenance franchise. At Waterloo Turf, we create beautiful, functional outdoor spaces that bring families and friends together while giving our customers their Saturday's back. As the premier artificial turf company in the USA, we deliver exceptional quality, unmatched service, and transformative experiences. Waterloo Turf isn't just about artificial turf - it's about reclaiming time, enhancing lifestyles, and living every day like it's Saturday.

2026 Franchise Requirements Needed to Own a Waterloo Turf Franchise.

What does a Waterloo Turf Franchise Cost?

Waterloo Turf franchise fees for 2026:

Cash Investment: $106,300 - $151,500
Total Investment: $106,300 - $151,500
Minimum Net Worth: $60,000
Single Unit Franchise Fee: $59,000
Franchise Fee for Each Additional Unit: 2units - $49,000, 3units - $39,000, 4+units - $34,000
Royalty: 4%-6%
Ad Fee: 2%
Other Fees: Technology Fee - $600/mo.
Average Number of Employees at Start/at Maturity: 0-1
Item 19: Yes
Visa Candidates: Yes
Passive Ownership: Yes
Semi-Passive Ownership: Yes but location dependant
Specify: Owner-operator and GM models possible.
Home-Based: Yes
B2B: Yes
Master Franchise Opportunities: No
Veteran Discount: Yes (10%)

Is Waterloo Turf a Semi Absentee Franchise with a Passive Ownership Opportunity?

Yes. Waterloo Turf is a semi absentee franchise and allows passive ownership. A semi-absentee franchise is a business you could start and run while still maintaining a job or other obligation.

Is Waterloo Turf a Home Based franchise?

Yes. Waterloo Turf is a home based franchise opportunity.

What Do Waterloo Turf Franchise Owners Make?

Click here to find out how much Waterloo Turf franchisees make. Waterloo Turf offers an Item 19 in their Franchise Disclosure Document which provides financial information about select franchisees in their franchise system.

Is Waterloo Turf a Master Franchise Opportunity?

No. Waterloo Turf is not a master franchise opportunity.

Does Waterloo Turf Offer a Veteran Discount?

Yes. Waterloo Turf franchise does offer a veteran discount.

Does Waterloo Turf Work with E2 Visa and EB-5 Visa Candidates?

Yes. Waterloo Turf franchise does work with E2 Visa and EB-5 Visa candidates.

Is Waterloo Turf Looking for Franchisees in Canada?

No. Waterloo Turf franchise is not looking for Canada franchisees.

Is Waterloo Turf Looking for International franchisees?

No. Waterloo Turf franchise is not looking for International franchisees.

Where can I see Waterloo Turf's FDD (Franchise Disclosure Document)?

Buying a Franchise Guide: What is a Franchise Disclosure Document?

When evaluating a franchise opportunity, reading and understanding the current version of their FDD is a necessity. Considering the benefits of franchising, such as established brand recognition and support from the franchisor, it's important to also take into account franchise fees and franchising royalty fees. Since most franchisors are privately owned companies, the current versions of their FDDs are typically not available unless requested directly from them.

Click here to connect with a Franchise Consultant who can help you obtain a copy quickly and for free. They can also guide you through the essential franchise questions to ask, ensuring you make a well-informed decision about your investment.

Additional Information

Additional Categories

Home Services, Recently Added Franchises, Non Food Franchises

Number of Units Open

20-50 UNITS

Cash Required

$100,000 - $250,000

Master Franchise

No

Passive Franchise

Yes

Home Based Franchise

Yes

Item 19 Franchise

Yes

Veteran Discount

No

B2B

Yes

Franchise Opportunities in Canada

No

International Franchise Opportunities

No

E2 Visa Franchise

Yes

Waterloo Turf Franchise Reviews

Waterloo Turf Franchises for Sale

Click Here to inquire about existing Waterloo Turf franchises for sale. We may have Waterloo Turf franchise resales. A franchise resale is an already established franchise owned by a franchisee and the franchisee is looking to sell their franchise.

Franchises Similar to Waterloo Turf

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The International Franchise Professionals Group (IFPG) is an internationally recognized membership-based franchise organization. IFPG Franchise Consultants guide aspiring business owners through the process of identifying and investing in franchise businesses. The IFPG represents more than 550 franchises. We do not represent all franchises listed here. By clicking on "Request a Consultation," you are agreeing to be contacted by one of our Certified Franchise Consultants to discuss franchise ownership.

About our rankings: The IFPG uses its internal data collected from our membership portal to identify which franchises had the most activity in the past week. This ranking system is not based on franchise sales, franchisee success rates or number of units open. Our ranking system should not be used to make a decision on which franchise to buy it was solely created for internal purposes and for our IFPG Members.

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