Style Encore

A New Concept for Women's Apparel

For nearly 30 years, Winmark® has pioneered the "ultra-high-value" retailing niche, developing dynamic, proven brands that have thrived in the retail-resale marketplace. Style Encore is the latest of those brands and further proves that Winmark's commitment to providing gently used, high-quality merchandise continues to resonate with customers.

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Style Encore


Style Encore Franchise Cost and Requirements for 2023


Steps to Ownership
Become a Member of the Style Encore® Family

At Winmark®, we believe that positioning our franchisees for success occurs in the preparation before the grand opening of a new store. That is why we've created a robust, multi-phase process for evaluating franchisee candidates, familiarizing them with the Style Encore brand, and allowing them to get to know our approach to franchise success.

Getting Qualified
The first step in the franchisee application process is getting each candidate qualified. First, this will require submitting Winmark basic information about who you are and where you're interested in opening a Style Encore store via our qualification form. After our team gets back to you, we will ensure that you are financially qualified for this franchise opportunity and we will answer any initial inquiries you may have about the brand or our franchise system.

Financial qualifications include:

  • $250,000 total minimum investment
  • $75,000 in cash and/or liquid assets

If you do not meet these financial requirements-don't worry. Many of our franchisees are able to secure a loan to make the necessary investment by partnering with family or friends to help them meet the requirements. Winmark's long history of franchising success has helped many of our partnerships qualify for bank approval. We have also partnered with leading franchise financial institutions to help you get pre-qualified and walk you through the loan process if need be.

Getting to Know Winmark
Once you are approved financially, Winmark will want to make sure our candidates are familiar with the Style Encore brand and will help coordinate visits with existing Style Encore stores. While visiting, you'll get a sense of how our stores are laid out and operate, and you'll speak with owners about their experiences running the store and working with Winmark.

Once you've completed your visits, we'll invite you to our Discovery Day here in Minneapolis. This is your opportunity to meet our Style Encore franchise team and learn about the training and ongoing support our franchise partners receive. Discovery Day is the perfect opportunity for both Winmark and the candidate to ask each other questions and discover whether or not they are a fit for one another.

Joining the Winmark Family
Once final approval is granted after Discovery Day, you're ready to join our Winmark family and start your journey toward owning your own Style Encore franchise! We'll help you schedule your first week of training while our team gets to work helping you to select a site and prepare the location. The whole process takes several months, but in the meantime, all our new franchisees receive the instruction and resources they need to be ready for their grand opening!

Company Details

Established: 2013
First Unit Franchised: 2013
Franchised Units: 68
Company Owned Units: 0
States Registered In: All
Canada Franchises: Yes
International Franchises: No

Support and Training Offered By Style Encore

Financial Assistance Provided: Yes
Site Selection Assistance: No
Lease Negotiation Assistance: No
Recruiting Assistance: NA
Co-Operative Advertising: Yes

Training: Winmark conducts its 2-part training program at Winmark's training center in Minneapolis. The training program is typically offered 11 times per year. The first session of the training program, New Franchisee Orientation Training (NFOT), covers several aspects of management and operation of a franchised retail business, including real estate matters, business plan development, buying used and new products, Winmark's service vendor program and other topics Winmark may select.

The first session will take place over a period of 5 days. At NFOT, you will be required to participate in an online financial management course conducted by Winmark's third party vendor. This course will educate you on how to understand your financial statements and utilize the information to build your business.

The second session of the Style Encore? training program, Concept Training, is attended when financing, lease and the online financial training program are complete. It is conducted over a period of at least 5 days and will include instruction on sales, customer service, marketing, advertising, computer operation and store inventory, staff and financial management, as well as topics Winmark may select.

Top Quartile Average Gross Sales: $1,142,418 (2019)*

Top Quartile Average Gross Profit: $660,465 (2019)*

Average Gross Sales Chart: 

  • 2016 - $616,354
  • 2017 - $660,807
  • 2019 - $744,894

Power strip centers or suburban centers around regional shopping malls with co-tenants appealing to women: approx. 3,000 - 4,000 square feet
Core Customers: Women starting in their late 20s and up
Core Customers: Middle to upper-middle income households

Ongoing Training & Support
Unique Role in Marketplace
Commitment to Franchisees
Most franchisees have 2 or more locations.
Many franchisees have 2 or more Winmark brands.

*The Average Store numbers are the 2019 Average Gross Sales and Average Gross Profit amounts stated in Item 19 of the 2020 Music Go Round? Franchise Disclosure Document (as reported by the 33 stores that had been in operation at least one year as of December 28, 2019). Of the 33 reporting stores, 15 or 45% of the stores attained or exceeded the Average Gross Sales and 14 or 42% of the stores attained or exceeded the Average Gross Profit. The Top Quartile Average Gross Sales and Average Gross Profit only relates to 8 of the reporting Music Go Round? Stores who ranked in the top 25% of the gross sales range. Of the 8 reporting stores in the top quartile, 3 or 38% of the stores attained or exceeded the top quartile Average Gross Sales and 4 or 50% of the stores attained or exceeded the top quartile Average Gross Profit. A new franchisee's results will likely differ from these results.

2023 Franchise Requirements Needed to Own a Style Encore Franchise.

What does a Style Encore Franchise Cost?

Style Encore franchise fees for 2023:

Cash Investment: $90,000-$105,000
Total Investment: $250,800-390,100
Minimum Net Worth: $400,000
Franchise Fee: $25,000
Royalty: 5%
Ad: 0
Average Number of Employees: 6-8
Item 19: Yes
visa-candidates: No
Passive Ownership: No
Home Based: No
B2B: No
Master Franchise Opportunities: No
Veteran Discount: No

Is Style Encore a Semi Absentee Franchise with a Passive Ownership Opportunity?

No. Style Encore is not a semi absentee franchise. The owner of the franchise (the franchisee) is expected to be involved in all aspects of day-to-day operations.

Is Style Encore a Home Based franchise?

No. Style Encore is not a home based franchise opportunity.

What Do Style Encore Franchise Owners Make?

Click here to find out how much Style Encore franchisees make. Style Encore offers an Item 19 in their Franchise Disclosure Document which provides financial information about select franchisees in their franchise system.

Is Style Encore a Master Franchise Opportunity?

No. Style Encore is not a master franchise opportunity.

Does Style Encore Offer a Veteran Discount?

No. Style Encore franchise does not offer a veteran discount.

Does Style Encore Work with E2 Visa and EB-5 Visa Candidates?

No. Style Encore franchise does not work with E2 Visa and EB-5 Visa candidates.

Is Style Encore Looking for Franchisees in Canada?

Yes. Style Encore franchise is looking for Canada franchisees.

Is Style Encore Looking for International franchisees?

No. Style Encore franchise is not looking for International franchisees.

Additional Information

Additional Categories

Green & Eco Friendly, Miscellaneous & Unique, Retail, Non Food Franchises

Number of Units Open

50-100 UNITS

Cash Required

More than $250,000

Master Franchise


Passive Franchise


Home Based Franchise


Item 19 Franchise


Veteran Discount




Franchise Opportunities in Canada


International Franchise Opportunities


E2 Visa Franchise


Style Encore Franchises for Sale

Click Here to inquire about existing Style Encore franchises for sale. We may have Style Encore franchise resales. A franchise resale is an already established franchise owned by a franchisee and the franchisee is looking to sell their franchise.

The International Franchise Professionals Group (IFPG) is an internationally recognized membership-based franchise organization. IFPG Franchise Consultants guide aspiring business owners through the process of identifying and investing in franchise businesses. The IFPG represents more than 550 franchises. We do not represent all franchises listed here. By clicking on "Request a Consultation," you are agreeing to be contacted by one of our Certified Franchise Consultants to discuss franchise ownership.

About our rankings: The IFPG uses its internal data collected from our membership portal to identify which franchises had the most activity in the past week. This ranking system is not based on franchise sales, franchisee success rates or number of units open. Our ranking system should not be used to make a decision on which franchise to buy it was solely created for internal purposes and for our IFPG Members.