THE MAX Challenge

The MAX Challenge is a ten week body renewal system designed to help our members make fast and lasting changes to their health, appearance, and fitness levels. We do this by combining nutritional counseling, fitness classes, and motivation. Being part of "the MAX" is like having a personal trainer, nutritional counselor, and motivational coach all rolled up into one.

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THE MAX Challenge


THE MAX Challenge Franchise Cost and Requirements for 2024


Fastest Growing Fitness Concept!

We are on a mission to change the health of our nation by combining exciting fitness classes, sensible nutrition counseling, and offering the hand-holding and motivation America needs to make an amazing lifestyle change. We've exploded with growth since we started franchising in January of 2013 because we look for the RIGHT franchisees to team with. As we approach 100 locations, we're looking to grow our team with individuals who are passionate about seeing others succeed.

Our franchisees have a conviction to help their community learn about how a healthy lifestyle can change their lives. If your passion lies in helping others, a healthy lifestyle, or giving back to your community, we would love the opportunity to get to know you.

A Rewarding Opportunity Awaits...

THE MAX Challenge is looking for individuals who are passionate about making a difference in others' lives & interested in:
  • A low and affordable investment
  • A proven concept
  • Helping your community
  • Living "The American Dream"
  • Solving our country's health crisis
  • Spreading a healthy lifestyle

Our Ideal Candidate

We're looking for franchise owners who are outgoing and have sales, marketing, and/or management experience, and who are results oriented. A person who can build long-lasting relationships, lead & motivate a team, and who has the drive to excel! You must have a minimum of $30k in liquid capital, and be ready to make a commitment to giving back to the community.

THE MAX Challengee has a low barrier to entry fee and is a total turn-key operation with low monthly overhead, a consistent revenue stream and detailed training & support - pre and post opening!

Fill out the form to learn more about THE MAX Challenge as a franchise opportunity and how we're on a mission to change the health of our nation.

Company Details

Established: 2011
First Unit Franchised: 2013
Franchised Units: 101
Company Owned Units: 0
States Registered In: Most
Canada Franchises: open
International Franchises: open

Support and Training Offered By THE MAX Challenge

Financial Assistance Provided: No *third party assistance provided

Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Recruiting Assistance: Yes
Co-Operative Advertising: No


  • 7 days in-depth training on sales, marketing, management, operations, etc. for owner and manager. Required prior to opening - held at our Corporate office in NJ.
  • 2 weeks of on-site training in areas of marketing, operations, and instructor development prior to opening.
  • 2 weeks on-site training and support in week leading up to grand opening and week 1 of operations. 
  • Ongoing weekly cadence with Operations Support.
  • Ongoing weekly growth calls.
  • Ongoing weekly sales training calls.
  • Ongoing quarterly instructor development boot camps and workshops.

2024 Franchise Requirements Needed to Own a THE MAX Challenge Franchise.

What does a THE MAX Challenge Franchise Cost?

THE MAX Challenge franchise fees for 2024:

  • Cash Investment: $55,000
  • Total Investment: $151,028 to $349,478
  • Minimum Net Worth: $300,000
  • Franchise Fee: $40,000
  • Training Fee: $15,000
  • Royalty: 7%
  • Ad: 2%
  • Average Number of Employees:4-5
  • SBA Approved: Yes
  • Passive Ownership: Yes
  • Home Based: No
  • B2B: No
  • Master Franchise Opportunities: No

Is THE MAX Challenge a Semi Absentee Franchise with a Passive Ownership Opportunity?

No. THE MAX Challenge is not a semi absentee franchise. The owner of the franchise (the franchisee) is expected to be involved in all aspects of day-to-day operations.

Is THE MAX Challenge a Home Based franchise?

No. THE MAX Challenge is not a home based franchise opportunity.

What Do THE MAX Challenge Franchise Owners Make?

This information is not available. THE MAX Challenge does not offer an Item 19 in their Franchise Disclosure Document.

Is THE MAX Challenge a Master Franchise Opportunity?

No. THE MAX Challenge is not a master franchise opportunity.

Does THE MAX Challenge Offer a Veteran Discount?

Yes. THE MAX Challenge franchise does offer a veteran discount.

Does THE MAX Challenge Work with E2 Visa and EB-5 Visa Candidates?

No. THE MAX Challenge franchise does not work with E2 Visa and EB-5 Visa candidates.

Is THE MAX Challenge Looking for Franchisees in Canada?

No. THE MAX Challenge franchise is not looking for Canada franchisees.

Is THE MAX Challenge Looking for International franchisees?

No. THE MAX Challenge franchise is not looking for International franchisees.

Where can I see THE MAX Challenge's FDD (Franchise Disclosure Document)?

Buying a Franchise Guide: What is a Franchise Disclosure Document?

When evaluating a franchise opportunity, reading and understanding the current version of their FDD is a necessity. Considering the benefits of franchising, such as established brand recognition and support from the franchisor, it's important to also take into account franchise fees and franchising royalty fees. Since most franchisors are privately owned companies, the current versions of their FDDs are typically not available unless requested directly from them.

Click here to connect with a Franchise Consultant who can help you obtain a copy quickly and for free. They can also guide you through the essential franchise questions to ask, ensuring you make a well-informed decision about your investment.

Additional Information

Additional Categories

Fitness, Health, Beauty & Nutrition, Non Food Franchises

Number of Units Open

20-50 UNITS

Cash Required

$50,000 - $100,000

Master Franchise


Passive Franchise


Home Based Franchise


Item 19 Franchise


Veteran Discount




Franchise Opportunities in Canada


International Franchise Opportunities


E2 Visa Franchise


THE MAX Challenge Franchises for Sale

Click Here to inquire about existing THE MAX Challenge franchises for sale. We may have THE MAX Challenge franchise resales. A franchise resale is an already established franchise owned by a franchisee and the franchisee is looking to sell their franchise.

The International Franchise Professionals Group (IFPG) is an internationally recognized membership-based franchise organization. IFPG Franchise Consultants guide aspiring business owners through the process of identifying and investing in franchise businesses. The IFPG represents more than 550 franchises. We do not represent all franchises listed here. By clicking on "Request a Consultation," you are agreeing to be contacted by one of our Certified Franchise Consultants to discuss franchise ownership.

About our rankings: The IFPG uses its internal data collected from our membership portal to identify which franchises had the most activity in the past week. This ranking system is not based on franchise sales, franchisee success rates or number of units open. Our ranking system should not be used to make a decision on which franchise to buy it was solely created for internal purposes and for our IFPG Members.