MaxStrength Fitness

MaxStrength Fitness provides 1-1 personal training that is efficient, effective, and safe by utilizing specialized equipment and a science- backed protocol.

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MaxStrength Fitness


MaxStrength Fitness Franchise Cost and Requirements for 2024


MaxStrength Fitness isn't a typical fitness brand. We have a science-backed 1-1 personal training protocol and very niche client base who are willing to commit to a program that works for them. Our demographic is mainly untapped and extremely loyal with the money to spend on a fitness solution that matches their needs. We are that.

This is a don't-miss opportunity to be on the ground floor of an easy-to-run fitness concept that changes lives! Premium product, premium price = a business that requires very few clients to be profitable compared to almost every other fitness model, with no fitness background required.

We will deliver uncompromising support as franchisees embark on the journey of a lifetime to transform the lives of others--and their own!

1. No Industry Specific Knowledge Needed - Intensive Training and Onboarding Process with a science-backed, proven strength training protocol that gets people results in a fraction of the time that they would spend in the gym on their own.
2. Executive Model Ownership with recurring revenue model that makes managing finances more predictable and keeps client retention high because they stay long enough to see results which makes renewals easy.
3. Quick rate of return - see profit in as little as 6 months.
4. Loyal and untapped demographic - We serve an underserved, affluent population. We don't need a lot of clients, just the right ones with an average client value of $5,184.
5.Small footprint, minimal real estate restrictions, Class A or B - put your facility in an office complex, retail space, or industrial park.

Company Details

Established: 2007
First Unit Franchised: 2023
Franchised Units: 7
Company Owned Units: 3
Registered States: IL, IN, MI, RI & WI
Pending Registration in CA, KY, MD, MN, NY, VA & WA
Not Registered in HI & ND & SD
Canada Franchises: No

International Franchises: No

Support and Training Offered By MaxStrength Fitness

Financial Assistance Provided: Yes
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Recruiting Assistance: Yes
Cooperative Advertising: Yes
Franchisees will receive extensive support and training from the best in the industry.
On-site training at MSF Corporate and Zee locations: We are on the ground with our franchisees' grand opening week.
MaxStrength Fitness Academy- digital personal training certification-on-demand available 24/7.
No fitness background is needed for franchisees or trainers. MaxStrength Academy will teach all aspects needed to run a successful personal training studio-the method is easy to learn, easy to teach and implement for all future hires.

Ongoing support is our top priority. Our franchisees can expect:
Mentors for both business and wellness/training Bi-Weekly strategy calls
Annual Conference
Quarterly town hall with all franchisees
Franchisee Slack channel with open communication
Periodic onsite visits from corporate

2024 Franchise Requirements Needed to Own a MaxStrength Fitness Franchise.

What does a MaxStrength Fitness Franchise Cost?

MaxStrength Fitness franchise fees for 2024:

Minimum Net Worth: $400,000

Cash Investment: $175,000

Total Investment: $349,347-$549,442

Franchise Fee: 1 Unit $54,900 / 2 Units $101,900 / 3 Units $143,900

Royalty: 6%

Ad: 1%

Item 19 Summary

Gross Sales: Corporate Studios Average: $854,365

Average Client Value Per Year: $5184

Average Adjusted Net Profit of 28.9% per studio

11% growth in Gross Revenue in 2023

Average Number of Employees: 6
Visa Candidates: No
Semi Absentee/Executive Model Ownership: Yes- Owners may hire a Manager to oversee the day to day operations so that they can dedicate their time to working on the business-not in it!
Home-Based: No
B2C: Yes 
Master Franchise Opportunities: No
Veteran Discount: Yes- 5% off initial territory fee

Is MaxStrength Fitness a Semi Absentee Franchise with a Passive Ownership Opportunity?

Yes. MaxStrength Fitness is a semi absentee franchise and allows passive ownership. A semi-absentee franchise is a business you could start and run while still maintaining a job or other obligation.

Is MaxStrength Fitness a Home Based franchise?

No. MaxStrength Fitness is not a home based franchise opportunity.

What Do MaxStrength Fitness Franchise Owners Make?

Click here to find out how much MaxStrength Fitness franchisees make. MaxStrength Fitness offers an Item 19 in their Franchise Disclosure Document which provides financial information about select franchisees in their franchise system.

Is MaxStrength Fitness a Master Franchise Opportunity?

No. MaxStrength Fitness is not a master franchise opportunity.

Does MaxStrength Fitness Offer a Veteran Discount?

Yes. MaxStrength Fitness franchise does offer a veteran discount.

Does MaxStrength Fitness Work with E2 Visa and EB-5 Visa Candidates?

No. MaxStrength Fitness franchise does not work with E2 Visa and EB-5 Visa candidates.

Is MaxStrength Fitness Looking for Franchisees in Canada?

No. MaxStrength Fitness franchise is not looking for Canada franchisees.

Is MaxStrength Fitness Looking for International franchisees?

No. MaxStrength Fitness franchise is not looking for International franchisees.

Where can I see MaxStrength Fitness's FDD (Franchise Disclosure Document)?

Buying a Franchise Guide: What is a Franchise Disclosure Document?

When evaluating a franchise opportunity, reading and understanding the current version of their FDD is a necessity. Considering the benefits of franchising, such as established brand recognition and support from the franchisor, it's important to also take into account franchise fees and franchising royalty fees. Since most franchisors are privately owned companies, the current versions of their FDDs are typically not available unless requested directly from them.

Click here to connect with a Franchise Consultant who can help you obtain a copy quickly and for free. They can also guide you through the essential franchise questions to ask, ensuring you make a well-informed decision about your investment.

Additional Information

Additional Categories

Fitness, Non Food Franchises

Number of Units Open


Cash Required

$100,000 - $250,000

Master Franchise


Passive Franchise


Home Based Franchise


Item 19 Franchise


Veteran Discount




Franchise Opportunities in Canada


International Franchise Opportunities


E2 Visa Franchise


MaxStrength Fitness Franchises for Sale

Click Here to inquire about existing MaxStrength Fitness franchises for sale. We may have MaxStrength Fitness franchise resales. A franchise resale is an already established franchise owned by a franchisee and the franchisee is looking to sell their franchise.

The International Franchise Professionals Group (IFPG) is an internationally recognized membership-based franchise organization. IFPG Franchise Consultants guide aspiring business owners through the process of identifying and investing in franchise businesses. The IFPG represents more than 550 franchises. We do not represent all franchises listed here. By clicking on "Request a Consultation," you are agreeing to be contacted by one of our Certified Franchise Consultants to discuss franchise ownership.

About our rankings: The IFPG uses its internal data collected from our membership portal to identify which franchises had the most activity in the past week. This ranking system is not based on franchise sales, franchisee success rates or number of units open. Our ranking system should not be used to make a decision on which franchise to buy it was solely created for internal purposes and for our IFPG Members.