The Pretzelmaker franchise is a food concept that specializes in pretzels, dipping sauces, and drinks. The brand was established in 1991 and is credited with creating the Pretzel Dog, Mini Pretzel Dogs, and the portable Pretzel Bites. In addition to the U.S., there are Pretzelmkaer locations in Guam, Canada, Saudi Arabia, and Mexico. To shakeup the industry, Pretzelmaker introduced the Fresh Twist concept. In additional to pretzels, the brand's menu includes pretzel buns, Cinnamon Toast Pretzel Sticks, Pretzel Flatbread Pizzas, and Pepperoni Pretzel Rolls. Since its inception, the brand has expanded to more than 140 locations globally. Ideal candidates are passionate about customer service. 

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Pretzelmaker Franchise Cost and Requirements for 2024


The opportunities in food franchising are endless. If you're looking for a unique concept that specializes in pretzels, consider Pretzelmaker. The brand was established in 1991 and began franchising a year later in 1992. Since then, the franchise has expanded to over 140 locations across North America, Guam, Mexico, and Saudi Arabia. The brand offers pretzel buns, Cinnamon Toast Pretzel Sticks, Pretzel Flatbread Pizzas, and Pepperoni Pretzel Rolls in addition to its fresh Pretzels, Pretzel Bites, Pretzel Dogs and lemonades and smoothies. When Pretzelmaker designs its stores, it thinks in inches instead of square feet, meaning that the brand's franchises can fit in small spaces or unique venues. Candidates can choose an inline, a kiosk, or a satellite store to fit your perfect location. With the support of an experienced franchisor, a Pretzelmaker franchise generates steady revenue and does well in a busy shopping center, a strip mall, or even a stand-alone location. 
In terms of an initial investment, you can expect it to range from $200,200 - $322,000, which includes a $15,000 franchise fee per non-traditional location and $25,000 per traditional storefront. Candidates should also have a net worth of $250,000, with at least $100,000 in liquid assets. Essential qualities include being passionate about customer service and offering a quality product. In terms of support and training, the brand's parent company, Global Franchise Group (GFG), offers a training program at GFG University in Atlanta. During this time, you will learn how to run the back office, manage human resources, perform bookkeeping duties, and more in order to successfully run your location. 

Company Details

Headquarters: Beverly Hills, CA 90212
Founded: 1991
First franchise: 1992
Absentee: No
Mobile/home-based: No
Exclusive territory: No
Canada: Yes
International: Yes
B2B: No

Support and Training Offered By Pretzelmaker

n terms of support and training, the brand's parent company, Global Franchise Group (GFG), offers a training program at GFG University in Atlanta. During this time, you will learn how to run the back office, manage human resources, perform bookkeeping duties, and more in order to successfully run your location. The support and training are ongoing. A field business agent from corporate will be there when you open your store.

2024 Franchise Requirements Needed to Own a Pretzelmaker Franchise.

What does a Pretzelmaker Franchise Cost?

Pretzelmaker franchise fees for 2024:

Net Worth Requirement: $250,000
Cash Requirement: $100,000
Veteran Incentives: 25% off first-store franchise fee
Royalty Fee: 7%
Investment Ranges $200,200 - $322,000
Non-Traditional Franchise Fee - $15,000/store
Traditional Franchise Fee - $25,000/store

Is Pretzelmaker a Home Based franchise?

No. Pretzelmaker is not a home based franchise opportunity.

What Do Pretzelmaker Franchise Owners Make?

Click here to find out how much Pretzelmaker franchisees make. Pretzelmaker offers an Item 19 in their Franchise Disclosure Document which provides financial information about select franchisees in their franchise system.

Does Pretzelmaker Offer a Veteran Discount?

Yes. Pretzelmaker franchise does offer a veteran discount.

Is Pretzelmaker Looking for Franchisees in Canada?

Yes. Pretzelmaker franchise is looking for Canada franchisees.

Is Pretzelmaker Looking for International franchisees?

Yes. Pretzelmaker franchise is looking for International franchisees.

Where can I see Pretzelmaker's FDD (Franchise Disclosure Document)?

Buying a Franchise Guide: What is a Franchise Disclosure Document?

When evaluating a franchise opportunity, reading and understanding the current version of their FDD is a necessity. Considering the benefits of franchising, such as established brand recognition and support from the franchisor, it's important to also take into account franchise fees and franchising royalty fees. Since most franchisors are privately owned companies, the current versions of their FDDs are typically not available unless requested directly from them.

Click here to connect with a Franchise Consultant who can help you obtain a copy quickly and for free. They can also guide you through the essential franchise questions to ask, ensuring you make a well-informed decision about your investment.

Additional Information

Additional Categories

Food & Restaurants

Number of Units Open

100+ UNITS

Cash Required

$100,000 - $250,000

Home Based Franchise


Item 19 Franchise


Veteran Discount




Franchise Opportunities in Canada


International Franchise Opportunities


Pretzelmaker Franchises for Sale

Click Here to inquire about existing Pretzelmaker franchises for sale. We may have Pretzelmaker franchise resales. A franchise resale is an already established franchise owned by a franchisee and the franchisee is looking to sell their franchise.

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