Auntie Anne's

The Auntie Anne's franchise is a food service stand that specializes in pretzels. On top of pretzels, the business’s locations also serve a variety of dipping sauces and drinks. Stores can be found in shopping centers, airports, and train stations across the United States, Asia, and the Middle East. Locations can also be found in the United Kingdom and Venezuela. Auntie Anne’s is a global food franchise, selling soft pretzels and drinks. Established in Pennsylvania in 1988, the brand sells hand-rolled pretzels in sweet and savory flavors, as well as other artisanal food products such as old fashioned lemonade and gelato. The brand places a strong emphasis on “selling happiness”, focusing on a consistent product across all their stores, that customers can enjoy all over the world. There are opportunities all over the UK for a franchise territory with Auntie Anne’s - the brand is currently looking for potential franchisees in the South West of England, North East of England, Scotland and central London in particular.


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Auntie Anne's


Auntie Anne's Franchise Cost and Requirements for 2024


Auntie Anne`s is a snack food retailer selling delicious freshly baked hand-rolled soft pretzels in a range of sweet and savory flavors. They come with optional dips and are supplemented by various drinks. A take-away snack concept that has proven hugely successful in several countries including the US, Hong Kong and Thailand - and is now set to become a major new snack food retailer in the UK, building on the success of the existing stores already opera ting. In the last 19 years the number of Auntie Anne`s outlets has grown to over 900 across 14 different countries, and they are the market leader in pretzel retailing in North America.The business was founded by Anne Beiler in Philadelphia, USA in 1988 and was an immediate success. Based around a proprietary `secret` recipe, Auntie Anne`s Pretzels were very popular and soon started to sell in great numbers.

The first stores opened in Pennsylvania. Product exposure was high in this well populated area and an interest in franchising soon February 1989 the company granted its first franchise and now there are nearly 300 franchise owners worldwide. Franchising is the key to the success of Auntie Anne`s growth in the USA. Many stores are based in busy shopping centers and high footfall locations in the USA and this trend has continued both in the UK and elsewhere. Auntie Anne`s pretzels make a tasty, freshly baked delicious snack. They are well priced and satisfy the appetite of children and adults alike. They are unique in the world of fast food retailing.

Company Details

Founded: 1988
First Franchise Sold: 1989
Open Locations: 1,700+
Staff needed to run operation: 9-12 

Support and Training Offered By Auntie Anne's

Training includes no less than two weeks of classes to help you and your team understand the business. Additionally,  training programs are available specifically for managers.


2024 Franchise Requirements Needed to Own a Auntie Anne's Franchise.

What does a Auntie Anne's Franchise Cost?

Auntie Anne's franchise fees for 2024:

Initial investments: $199,475 - $385,100
Net-worth Requirement: $400,000
Liquid Cash Requirement: $120,000 
Initial Franchise Fee: $30,000
Ongoing Royalty Fee: 7%
Ad Royalty Fee: 1%


Is Auntie Anne's a Semi Absentee Franchise with a Passive Ownership Opportunity?

Yes. Auntie Anne's is a semi absentee franchise and allows passive ownership. A semi-absentee franchise is a business you could start and run while still maintaining a job or other obligation.

Is Auntie Anne's a Home Based franchise?

Yes. Auntie Anne's is a home based franchise opportunity.

What Do Auntie Anne's Franchise Owners Make?

Click here to find out how much Auntie Anne's franchisees make. Auntie Anne's offers an Item 19 in their Franchise Disclosure Document which provides financial information about select franchisees in their franchise system.

Does Auntie Anne's Offer a Veteran Discount?

Yes. Auntie Anne's franchise does offer a veteran discount.

Is Auntie Anne's Looking for Franchisees in Canada?

No. Auntie Anne's franchise is not looking for Canada franchisees.

Is Auntie Anne's Looking for International franchisees?

Yes. Auntie Anne's franchise is looking for International franchisees.

Where can I see Auntie Anne's's FDD (Franchise Disclosure Document)?

Buying a Franchise Guide: What is a Franchise Disclosure Document?

When evaluating a franchise opportunity, reading and understanding the current version of their FDD is a necessity. Considering the benefits of franchising, such as established brand recognition and support from the franchisor, it's important to also take into account franchise fees and franchising royalty fees. Since most franchisors are privately owned companies, the current versions of their FDDs are typically not available unless requested directly from them.

Click here to connect with a Franchise Consultant who can help you obtain a copy quickly and for free. They can also guide you through the essential franchise questions to ask, ensuring you make a well-informed decision about your investment.

Additional Information

Additional Categories

Food & Restaurants

Number of Units Open

100+ UNITS

Cash Required

More than $250,000

Passive Franchise


Home Based Franchise


Item 19 Franchise


Veteran Discount




Franchise Opportunities in Canada


International Franchise Opportunities


Auntie Anne's Franchises for Sale

Click Here to inquire about existing Auntie Anne's franchises for sale. We may have Auntie Anne's franchise resales. A franchise resale is an already established franchise owned by a franchisee and the franchisee is looking to sell their franchise.

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