When you first think of franchising, quick service restaurants may come to mind. Not only can cash in on a booming industry, but you can provide great service and a quality product to the community. If investing in a QSR franchise interest you, look no further than WOW American Eats. Originally known as WOW Cafe, the QSR franchise rebranded itself as WOW American Eats and serves classic American cuisine. In additional to a new name, the QSR brand also has revamped its locations' designs. As a franchisee, you can pick from two designs: the QSR model or the fast causal model. The typical QSR location ranges from 500sf – 2,200sf, while fast casual locations are usually 2,200sf - 3,400sf. The brand's menu includes chicken sandwiches, chicken tenders, wraps, salads, sides, and more. WOW American Eats was founded in 2001 in Covington, Louisiana, by Paul Ballard and his brothers. It began franchising a year later in 2002. Since that time, it has expanded to dozens of locations across the U.S. The brand puts a twist on American cuisine and worked with chefs and culinary leaders to form its menu. These leaders include Iron Chef Jose Garces' team.
As a franchisee, you will appreciate WOW American Eats' support and training. In terms of support and training, you can expect an initial training program that is broken down into on-the-job and classroom instruction. You will be provided with the information you need to run the business properly. You will also be provided with site selection and buildout assistance, marketing tools, and ongoing business consultation for the duration of your time with the franchise.