When it comes to fast-food concepts, burger joints make the top of the list. What a typical burger joint can do to make itself stick out is by doing a build-your-own burger system. A burger franchise that does this is The Counter. The unique burger concept combines great food with music and décor to create a one-of-a kind dining experience. The Counter franchise was established in 2003 and began awarding franchises in 2005. Since that time, the brand has expanded to more than 40 locations across the U.S. Customers will appreciate the ability to top their burgers the way they want. They will also appreciate the franchise's décor and music blend nicely to create a one-of-a-kind dining experience. As a franchise owner, you will appreciate the flexibility that comes with absentee franchise ownership. Veterans are also incentivized to invest in the burger joint with a 20% discount on the initial franchise fee. The Counter understands that veterans and franchising go hand-in-hand to due their dedication to process and leadership skills in getting goals accomplished. All of these skills translate to franchise ownership.
In terms of support and training, franchise owners can expect an initial training program that takes place at corporate headquarters, as well as at your location before its grand opening. With this classroom and on-the-job instruction, you will lean how to handle finances, use marketing and advertising tools, and more. This support will last from your grand opening until the end of your franchise agreement. Your initial investment ranges between $744,133 - $1,964,750. You can also expect a royalty fee of 6%.