Annually, retail bakeries generate billions in sales. A big part of that is sending food gifts. If tapping into this industry interests you, look no further than the Woops! franchise. The company is a macaron concept that fills the need to give shoppers delicious pastries as they shop. Macarons are also a great gift to send on special occasions. Woops! was founded by Raj Bhatt and Tal Avivi in 2012. After the success of their original location in a holiday market, Woops! began franchising in 2015.The co-founders and their friends heard someone say "Woops we have a business" and the company was named for that statement. After two short months, they had sold $250,000 worth of macarons. The macaron franchise's kiosk locations became popular throughout the Northeast U.S. in malls. As a franchisee, you will enjoy a simple business model and the flexibility of owning a mobile unit or a shop location. You also have an opportunity for multi-unit ownership and have additional streams of revenue with off-site and experiential sales.
The ideal candidate is passionate about great customer service and has an entrepreneurial spirit. You will also appreciate great support and training. In terms of support and training, franchisees can expect a comprehensive training program that is includes on-the-job and classroom training. You will learn everything you need to know about running the business during this time. You can also expect site selection and grand opening assistance, marketing tools, social media assistance, and ongoing support and training for the entirety of your time with the franchise.