Sub Zero offers fresh, custom ice cream made to order per person
using the science of cryogenics with liquid nitrogen.
Have you ever been to an Ice Cream Parlor and they didn't carry
your favorite flavors or only limited varieties? How about you or a
family member who has dietary restrictions have no options, so they
go without? Sub Zero offers the answer for everyone to have a
custom made ice cream to order and it only takes a couple of
minutes! Sub Zero solves these problems by offering custom, made to
order ice cream per person using the science of cryogenics with
liquid nitrogen. Because our ice cream is not frozen until it is
ordered, we have the ability to offer dozens of options of cream
bases that include vegan, sugar free, yogurt, reduced fat, and of
course original ice cream, as well as hundreds of flavor and mix-in
combinations. Not only is our product so customizable, it is also
an entertaining, educational, and memorable experience!
How did you come up with the idea for your business?
The idea for Sub Zero Ice Cream really grew out of necessity. My
husband and I had bought and opened a New York Burrito franchise.
The space we leased was too large for what we needed for our shop,
and it was in a poor location. We tried to sublease a portion of
the shop, but we weren't able to find anyone to sublet to, and with
our rent going up within a year of the start of our lease, we knew
we needed to do something. We started looking at what we could add
to our space, and ice cream came to mind. Where New York Burrito
was already a customizable, made to order process, we were drawn to
the idea of "customizable food" and started looking for a way to
apply this to desserts. With a degree in chemistry and an
entrepreneurial mind that loves to figure out how to make things
work, we started testing and developing a method to freeze ice
cream in custom, individual portions using liquid nitrogen. Finding
success, and a pretty cool way to make a customizable treat, we
opened our first Sub Zero Ice Cream in 2005.
We applied for and were awarded a patent on our unique process
of freezing ice cream. We started franchising and opened our first
franchised locations in 2008. We've grown organically through the
years, and had the great opportunity to present our business on
NBC's premier show "Shark Tank" in 2013. Though none of the Sharks
offered a deal, with 16 franchised units at the time of airing, the
promotion we received through the show airing helped us to grow
over the years.